PARVEZ, Tanzila; KAUSHIK, Hans. Understanding Digital Nudges in E-Commerce: An Interpretative Structural Modeling-Based Analysis of Impulse Buying Behavior. Journal of Emerging Markets and Management, [S. l.], v. 2, n. 1, p. 92–108, 2026. DOI: 10.63385/jemm.v2i1.341. Disponível em: https://journals.niepublish.com/jemm/article/view/341. Acesso em: 16 feb. 2026.